How can government promote the spread of organizational culture? – Model and reality

Abstract

The member states European Union tries to disseminate the culture of corporate social responsibility (CSR) by five types of government measures: “sermons, carrots, sticks, ties and adhesives. Based on this experience the article builds on the "mushroom" model of organizational culture dissemination. The model incorporates hard and soft government measures, the role of exemplary organizations, and efforts to create favorable environment for the spreading of the culture. The culture of CSR is not the only one to be disseminated. In Hungary the State Audit of Hungary and other high level state bodies tried to create the organisational structure of integrity, with success. The article reviews and quantifies the impact of tools applied to promote the spreading of the organizational culture of integrity. By doing so it demonstrates that the “mushroom” model works in practice as well.