Agrotechnológiai startupok és agrárinnováció: nemzetközi trendek és magyarországi sajátosságok

Petra Kinga Kézai

doi:10.32976/stratfuz.2026.3

Authors

Petra Kinga Kézai Széchenyi István University

DOI:

https://doi.org/10.32976/stratfuz.2026.3

Keywords:

startup, agtech, agriculture, innovation, regional studies

Abstract

The rise of digitalization and artificial intelligence has also led to significant innovations in agriculture, primarily linked to start-up companies. Building on this technological momentum, the study examines agrotechnology companies using data from Crunchbase, Dealroom, and the European Startups databases. Its findings reveal that most agricultural startups valued at over $1 million are located in North America, while Europe lags behind in this area; however, there are several innovative initiatives addressing the region's agricultural challenges. To illustrate regional efforts, the research concludes with a Hungarian case study presenting the NAK Techlab 2019 program as an example of support for domestic agricultural startups.

Author Biography

Petra Kinga Kézai, Széchenyi István University

Research fellow, West Hungarian Research Department, Institute for Regional Studies, ELTE Center for Economic and Regional Studies

Assistant professor, Department of Corporate Leadership and Marketing, Kautz Gyula Faculty of Business and Economics, Széchenyi István University

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