A látható és láthatatlan mesterséges intelligencia a HR-folyamatokban: Attitűdvizsgálat a Technológiaelfogadási Modell (TAM) segítségével

János Hackl; Mónika Hoschek

doi:10.32976/stratfuz.2026.7

Authors

János Hackl University of Sopron
Mónika Hoschek University of Sopron

DOI:

https://doi.org/10.32976/stratfuz.2026.7

Keywords:

artificial intelligence, HR management, recruitment, technology acceptance, invisible AI

Abstract

The integration of Artificial Intelligence (AI) in Human Resource Management is fundamentally redefining recruitment and selection strategies. This study aims to examine the attitudes of HR decision-makers toward AI-based tools, with a particular focus on the concept of "invisible AI" (background automation) discussed in the research. The theoretical framework is provided by the extended Technology Acceptance Model (TAM), supplemented by the issues of algorithmic reductionism and transparency. The empirical research is based on a survey (n = 202), with data analyzed using descriptive statistics, Chi-square tests, and Kruskal-Wallis tests. The findings highlight that professional experience, organizational size, and sectoral affiliation significantly influence the perception of technology. While AI is primarily valued as an efficiency-enhancing tool, serious concerns arise regarding the neglect of human factors and the lack of process transparency (black box effect). The study formulates practical recommendations for increasing transparency and maintaining human control in future HR strategies.

Author Biographies

János Hackl, University of Sopron

PhD student, University of Sopron, Sándor Lámfalussy Faculty of Economics, Széchenyi István Doctoral School

Mónika Hoschek, University of Sopron

Associate Professor, University of Sopron, Sándor Lámfalussy Faculty of Economics

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