The Concept of Corporate Social Responsibility in Strategies of SMEs
DOI:
https://doi.org/10.18096/TMP.2016.01.03Keywords:
corporate social responsibility, small and medium-sized enterprises, strategy, business ethicsAbstract
In the modern-day economy, the success of an enterprise is increasingly decided by ethical issues. Enterprises are undertaking action in the sphere of building socially responsible firms whose bases are those of values and ethical norms. Corporate Social Responsibility (CSR) signifies long-term action that is directed towards the internal and external environment. With regard to the importance of the problematic issues of ethics in the business activities of enterprises, the main aim of this paper has been set out theoretical and empirical ways of utilising the concepts of corporate social responsibility in the development of small and medium-sized enterprises.
References
BIEŃKIEWICZ, M. (2008): Społeczna Odpowiedzialność Biznesu jako narzędzie budowy przewagi konkurencyjnej przedsiębiorstw (CSR as a tool for building competitive advantage of enterprises). Working Papers nr 2. Łódż: Instytut Badań nad Przedsiębiorczością i Rozwojem Ekonomicznym przy Społecznej Wyższej Szkole Przedsiębiorczości i Zarządzania.
EC (2001): Green Paper: Promoting a European framework for Corporate Social Responsibility, Commission of the European Communities, COM366 final. Brussels. Retrieved June 2015: europa.eu/rapid/press-release_DOC-01-9_en.pdf
ECOLOGIA (2011): Handbook for Implementers of ISO 26000: Global Guidance Standard on Social Responsibility. ECOLOGIA for Small and Medium Sized Businesses. Retrieved: June 2015: http://www.ecologia.org/isosr/ISO26000Handbook.pdf
ETHOS, INSTITUTO DE EMPRESAS E RESPONSABILIDADE SOCIAL. (2007): Indicadores Ethos de responsabilidade social – Versão 2007. Retrieved 2007: http://www.ethos.org.br/_Uniethos/documents/Indicadores_2007_PORTUGUES.pdf
FREEMAN, E. R., & LIEDTKA, J. (1991): Corporate Social Responsibility. A Critical Approach. Business Horizons, 34 (4), pp. 94-95. http://dx.doi.org/10.1016/0007-6813(91)90012-k
HOHNEN, P., POTTS, J. (2007): Corporate Social Responsibility: An Implementation Guide for Business. International Institute for Sustainable Development. Retrieved: June 2015: http://www.iisd.org/pdf/2007/csr_guide.pdf
HURTA, H., DUNAY, A. (2013): Trust as a Social Capital in Hungarian Small and Medium-Sized Enterprises. In Cs. B. Illés & F. Bylok (Eds.). People, Knowledge and Modern Technologies in the Management of Contemporary Organizations - Theoretical and Practical Approaches (pp.56-67). Gödöllő: Szent István Publishing House.
HUSTED, B. W. SALAZAR, J.J. (2006): Taking Friedman Seriously: Maximizing Profits and Social Performance. Journal of Management Studies, 43 (1), pp. 75-91. http://dx.doi.org/10.1111/j.1467-6486.2006.00583.x
ILLÉS, B. C, HURTA, H., DUNAY, A. (2015): Efficiency and Profitability Along the Lifecycle Stages of Small Enterprises. International Journal of Management and Enterprise Development, 14(1). pp. 56-69. http://dx.doi.org/10.1504/IJMED.2015.069311.
ILLÉS, B.CS., DUNAY, A. , & TATÁR, E. (2012): Lifecycle analysis at small and medium enterprises: theory and practice‟. In C.B. Illés (ed.). SMEs’ Management in the 21st Century: Challenges and Solutions (pp. 41–53). Gödöllő: Szent István Egyetem Kiadó. http://dx.doi.org/10.18515/dbem.m2012.n01
KIETLIŃSKI, K., REYEZ, V.M., & OLEKSYN, T. (2005): Etyka w biznesie i zarządzaniu (Ethics in business and management). Kraków: Oficyna Ekonomiczna.
KOTLER, PH. LEE, N. (2005): Corporate Social Responsibility. Doing the Most Good for Your Company and Your Course. Hoboken, New Jersey: John Wiley & Sons, Inc.
MAN M. &, MĂCRIŞ M. (2015): Iintegration of corporative governance into organisation‟s social responsibility system. Polish Journal of Management Studies, 11 (2), pp. 100-114.
MCWILLIAMS, A., SIEGEL, D.S., WRIGHT, P.M. (2005): Corporate Social Responsibility: Strategic Implications. Rensselaer Working Papers in Economics. Retrieved: June 2015: http://www.economics.rpi.edu/workingpapers/rpi0506.pdf
MILLWARD BROWN SMG/ KRC &, PWC (2011): Ocena stanu wdrażania standardów społecznej odpowiedzialności biznesu. Zestaw wskaźników społecznej odpowiedzialności w mikro, małych, średnich oraz dużych przedsiębiorstwach (Evaluation of the state of implementation of the norms of CSR. Set of indicators of CSR in micro, small, medium-scale and large enterprises). WarszawaWarsaw. Retrieved: June 2015: https://badania.parp.gov.pl/files/74/75/77/13079.pdf
MOLTENI, M. (2006): The social-competitive innovation pyramid. Corporate Governance, 6(4), pp. 516- 526. http://dx.doi.org/10.1108/14720700610689612
NIKODEMSKIEJ-WOŁOWIK A.M.(ED.) (2011): Polskie i Szwedzkie MSP wobec wyzwań CSR, Warszawa: RespEn Odpowiedzialna przedsiębiorczość.
QUAZI, A. M., & O‟BRIEN, D. (2000): An Empirical Test of a Cross-national Model of Corporate Social Responsibility. Journal of Business Ethics, 25, pp. 33–51. https://doi.org/10.1023/A:1006305111122
SIEGEL, D. S. & VITALIANO, D. F. (2007). An Empirical Analysis of the Strategic Use of Corporate Social Responsibility. Journal of Economics and Management Strategy,16, (3), pp. 773-792. http://dx.doi.org/10.2139/ssrn.900521
DE SOUSA, J.M FILHO, J.M., OUTTES WANDERLEY L.S.O., GÓMEZ C.P., & FARACHE F. (2010): Strategic Corporate Social Responsibility Management for Competitive Advantage, Brazsilian Administration Revieuw, 7 (3), pp. 294-309. http://dx.doi.org/10.1590/s1807-76922010000300006
UBREŽIOVÁ, A., UBREŽIOVÁ, I., & HORSKÁ, E. (2012): The Corporate Social Responsibility: The Case Study of the Water as a Strategic Commodity for Future. In C.B. Illés (ed.). SMEs‟ Management in the 21stcentury - Challenges and Solutions (pp. 352-362). Czestochowa: Publishing Section of the Faculty of Management Czestochowa University of Technology. http://dx.doi.org/10.18515/dbem.m2012.n01.ch27
WALKOWIAK, R. (2009): Społeczna odpowiedzialność organizacji, od odpowiedzialności do elastycznych form pracy (CSR of organizations, from responsibility to flexible forms of work). In R. Walkowiak, K. Krukowski (ed). Społeczna odpowiedzialność organizacji: od odpowiedzialności do elastycznych form pracy (CSR of organizations, from responsibility to flexible forms of work) (pp. 10-29). Olsztyn: Wyd. Fundacja Wspieranie i Promocja Przedsiębiorczości na Warmii i Mazurach.
Downloads
Published
How to Cite
Issue
Section
